Matt Chu
Growth & Innovation design leader
I'm currently leading design for AI onboarding, discovery, and personalization at Coursera. I enable people to become the best versions of themselves through design.
A quick snapshot
- Leading discovery growth and AI-powered personalization in discovery.
- I approach design like science: driven by hypotheses, curiosity, and grounded in data.
- Known for shipping "spicy designs" that push the product further than the brief asked.
- I train Brazilian Jiu Jitsu and lift weights. Design and discipline go hand in hand.
Professional Work
2026
AI discovery at Coursera
Under Testing [More to come soon!]
2023
Reimagine Discovery at Coursera
A component turns into company strategy
Personal Projects
Experience
Now
2020
2020
Coursera
Staff Product Designer on AI discovery, growth and onboarding
2020
2018
2018
Eventbrite
Product Designer
2018
2015
2015
Adyen
Senior Visual Designer
Education
2025
2023
2023
HEC Paris
MsC, Business Innovation & Entrepreneurship
2013
2010
2010
The Art Institute of San Francisco
BS, Graphic Design
Say hi
I really value people and helping each other become the best versions of ourselves. If you want to chat about design, see my case studies in a closed setting, or explore ways we can collaborate, reach out!
Contact me →