Matt Chu
Growth & Innovation design leader
I'm currently leading design for AI onboarding, discovery, and personalization at Coursera. I enable people to become the best versions of themselves through design.
A quick snapshot
- Leading discovery growth and AI-powered personalization in discovery.
- I approach design like science: driven by hypotheses, curiosity, and grounded in data.
- Known for shipping "spicy designs" that push the product further than the brief asked.
- I train Brazilian Jiu Jitsu and lift weights. Design and discipline go hand in hand.
Professional Work
2026
AI discovery at Coursera
Under Testing [More to come soon!]
2023
Reimagine Discovery at Coursera
A component turns into company strategy
Personal Projects
Experience
Now
2020
2020
Coursera
Staff Product Designer on AI discovery + Onboarding
2020
2018
2018
Eventbrite
Product Designer
2018
2015
2015
Adyen
Senior Visual Designer
Education
2025
2023
2023
HEC Paris
MsC, Business Innovation & Entrepreneurship
2013
2010
2010
The Art Institute of San Francisco
BS, Graphic Design
Say hi
I really value people and helping each other become the best versions of ourselves. If you want to chat about design, see my case studies in a closed setting, or explore ways we can collaborate, reach out!
Contact me →